relyonudotcom-shop-smarter-6Suffer from anxiety?  Can’t shop unless you bring the kids with?  Feeling rushed to run in and pick up the same concealer that you have been using for 10 years, because there are humans and a million other things waiting on you, because the store is always way too crowded, or because you do not want to deal with the annoying sales person?  Maybe you love what you have been wearing for the last 10 years and where you go to shop for it!  Even so, chances are that if you have been wearing the same thing for the last 10 years, it’s time to spruce up your look.

It took me years to realize that my face and maturity level where no longer 21.


Check out what I was doing VS what I should have been doing!  Mild exaggeration :)-.  Why do we wear makeup in the first place?



Makeup makes us look healthy and youthful!  (As cited in Psychology Today, Didonato, 2015)

Eyeliner, eye shadow, and mascara may exaggerate facial neoteny. In other words, adults are often viewed as beautiful when they have features typical of the young, including large eyes (as well as small noses and large lips). Such exaggerated youthfulness tends to have greater appeal.  (Jones et al., 1995)

What?!  The stuff that made our faces look AWESOME 10 years ago can actually have the opposite effect as our features and skin change? 

Rolling with the inevitable changes in life can be scary!  Regardless, the Self Reliant Woman does not have time for the nonsense that occurs when we have to take our kids shopping with us or when we suffer from anxiety.  Walking into a store with 500 options and standing in front of the shelves staring at a big blur… it tends to suck all of the fun out of something that should be enjoyable for a woman!  Then, we try and be smart shoppers, so we get the sale item, but then while we are trying to read since the kids are behaving at the moment, that sales lady is STILL talking at us.

Now that all of our time and patience have been exhausted, the kids are getting wild.  Struggling to keep it all together, at the checkout we realize that the foundation was not the price we’d thought, because there was no time to read the fine print on the big orange tag.  All the while, one kid is on the floor wiping peepee pants all over the place and the baby is knocking everything off of the shelves and trying to escape!  UGH!

Here is how we Self Reliant Women can reduce stress, anxiety, spending, and manage our time wisely.  These suggestions help to conserve emotional energy for the things in life that truly matter.  PREVENT the drama, stay productive, and stay happy.


  • “I know what I want and I have no interest in trying something new.”

Shop online!  Most of the drug stores as well as the top beauty stores offer decent rewards programs, if you shop regularly.  The downside to the Ulta reward program is that it varies by region (in some states the rewards are not so attractive).  Wherever you choose, get on their email list and receive notifications about sales and other promotions.  Often, there are exclusive offers for online shoppers.  If you decide you are ready to try something new, take a look at the next two suggestions.  I do not recommend purchasing without having tried a sample or an option to return.

  • “I am super particular but I think that the time has come for me to try something new. I am interested in learning about what’s out there as far as new products and brands.”

Birchbox BABY!  Subscribe with Birchbox for $10 per month and receive a box with your choice of personalized samples every month.  www.birchbox.com.  They are offering a ton of different brands to choose from.  There is man stuff too!  If you find something that you like, you can keep your sanity and order online, all from the same website.

  • My personal favorite!   Take control of your situation and all that you juggle.  Prevent yourself from experiencing all of the stress that comes with so many pieces of the cosmetic and skin care shopping experience.

“I know what I am into but need to be educated and updated on what’s trending.”

“I want to keep things as simple and stress free as possible and stick with one brand for everything.”

“I normally shop Urban Decay, Bare Minerals, or department store brands, but I can’t keep up.”

Are any of these you?  Younique Cosmetics and Skin Care is one of the only MLM companies that allow you to purchase the business starter kit with absolutely no strings attached!  What’s the big secret?  We Self Reliant Women can use this “starter kit” as a “sample kit”.  If we decide that we like, there is a lifetime discount of 20% -30%.  On top of that, if $200 or more is ordered at once, we get FREE items and 50% off!  FREE AND HALF OFF?!  YES PLEASE!  The Younique sample kit is sold with no monthly fees and there are no penalties if you never buy or sell a single thing.  There is a 5 day return policy for the sample kit and a Love It Guarantee for all other products.  You can get your kit here.

Self Reliant Women shop Smarter Not Harder!  Our sanity relies on it.  Kick a** at your outer beauty and feel amazing about having the drive and emotional space to crush it at all that you need to be.  We don’t need more stress than we already have.


Was this article helpful?  Know anyone who should read this?  Like and Share!

Let me know what you think here in the comments or fill out a contact form on RelyonU.com



Didonato, T. (2015).  5 research-backed reasons we wear makeup. Psychology Today. Retrieved from https://www.psychologytoday.com/blog/meet-catch-and-keep/201502/5-research-backed-reasons-we-wear-makeup


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s